Career
A path across studios, agencies and independent practice, from advertising foundations to leading creative project delivery for clients worldwide.
Work
Creatif Work
Founder & Project Manager
Founder-led studio delivering brand, web and campaign work for clients.
- Founded and run the studio, leading client projects end to end from brief and brand requirements through to delivery.
- Managed a team of up to five at its peak, and equally comfortable taking projects solo from scratch to launch.
- Direct brand strategy, websites and digital solutions, coordinating design teams to ship the work.
- Advise clients on brand direction, digital marketing and SEO/Ads while owning scope, timelines and relationships.
- Project Management
- Team Management
- Brand Strategy
- Web
- SEO / Ads
- Client Relations
Knovel Engineering
Digital Content Intern
Brand, content and web for an engineering products company.
- Developed brand identities and visual assets for new engineering products, aligned to market positioning.
- Ran content strategy and production: social content from planning and storyboarding through to on-site filming.
- Edited video and motion graphics, and collaborated on the website redesign to improve navigation and hierarchy.
- Branding & Identity
- Content Strategy
- Motion Graphics
- UI/UX
- Marketing
Media Unboxxed
Design & Content Executive
Digital marketing, web and design delivery across social and marketing.
- Executed digital marketing campaigns and built websites for clients.
- Managed design projects and worked cross-functionally with clients and teams to deliver.
- Digital Marketing
- Web
- Design Project Management
- Client Collaboration
- Cross-functional
Freelance
Visual Designer
Independent branding, web and graphic design for clients worldwide.
- Delivered brand identity, web UI and print collateral for clients independently.
- Managed client deliverables end to end and aligned each project to clear goals.
- Brand Identity
- Web UI
- Deliverable Management
- Client Goals
Recognition
GovTech × NAFA Collaboration
1st Place
Education
Nanyang Academy of Fine Arts (NAFA)
BA (First Class Honours) in Design Practice
University of the Arts London (UAL)
Exchange in Graphic Design Communication
Nanyang Academy of Fine Arts (NAFA)
Diploma in Advertising
ITE College Central
Nitec in Social Media & Web Design Development
Let’s
deliver it.
Available for project management, delivery and creative operations roles and collaborations in 2026.